Google Adwords is a great program to get traffic to your website instantly. In fact it is the quickest way that you can get visitors to your website.

Now having people visit your real estate website is great but having them convert to buyer leads or selling leads is better. So how can you tell if people converted to leads? Well you use Google’s conversion tracking code that’s how. Don’t be afraid if you aren’t a technical wizard. Thanks to Google you don’t have to be. So let’s go over 4 Great Reasons to Use Google Conversion Code.

1. 1. It is easy to implment the code - Google gives you the code necessary in order to track how many people converted to a lead from your paid ad.
2. You will know the cost of your leads - nothing helps you determine if your money is being well spent wisely than knowing what you are getting for your dollars.
3. You have something to judge success on - You want a conversion rate of at least 5% on all of your landing pages. Some of our landing pages have conversion rates as high as 36%.
4. Google gives you tutorials - if you want to put this code in yourself google offers multiple tutorials in both print and in video format that make it easy to get going.

So get that code added today so you can begin to have the kind of success you want out of your Google Ad campaigns. The picture above shows where you need to go in your Google Adwords account to get things started.