For those of you who have been around when Joe and I speak, you have probably heard us mention improving your online marketing results by getting into Directories.  The main challenge with getting results through directories is finding a quality directory to join!  Many of the traditional real estate directories out there have been down graded by Google as they offered little value other than being a link farm. Before I get in to what makes a quality directory, let me share a little about a directory... 

Every Friday, we host a call entitled 15 minutes of Madness.  If you are on Facebook, then we invite you to consider joining our Internet Marketing for Real Estate Professionals Group (yes it’s totally free).  We post up insider secrets, the latest info from around the web, and you will get the updates on our calls each and every week. You are certainly invited to call-in for the teleconference listen in, and you can even post questions and see how the group responds. So….What happened... 

Invest in yourself. If you aren’t willing to spend money on yourself, your career, and accomplishing your goals no one will. I am not joking if you can’t spend money on yourself no one will. I was on the phone with several agents yesterday discussing their business and how things were going. Conversations ranged all over the board but let’s cover a few of gems that I heard yesterday. I was speaking with agents all across the United States and in every market so this is a pretty... 

Making phone calls from the leads that come in through your website and blog is an exciting process.  After all that means someone has taken the time to read the information you have taken the time to put together and felt compelled to fill out one of your contact forms. Sometimes this excitement can lead to too much energy on the phone.  Although the people making requests online want to hear from you, they aren’t always prepared to actually hear their phone ring. so quickly!  When you... 

Is it a good time to work with buyers? For most markets across the US & our friends in Canada it most certainly is. I keep hearing that “if the banks just let the buyers the money it would be great”. I can’t change the banking industry and after watching months of news from the government I am not sure that they know how to fix the whole issue. There is a silver (or maybe gold) lining to everything though as there are buyers who sat on the sidelines during the boom time or maybe... 

For those of you on XM Radio, I invite you to consider adding channel 041 to your presets.  It’s a station dubbed “Hair Nation“.  It plays some of the greatest collections of music of all time.  Greatest, that is, if you like such bands as Poison, White Snake, Guns N’ Roses, Firehouse and more.   They play just absolute classic songs, including some of the biggest monster ballads of all time.  When you dial into Hair Nation, you just can’t help but turn the music... 

Whether you have huge volumes of leads or you have just a few dribbling in, it is essential to make to maximize each one to find out if there is a real opportunity or just somone who will waste your time.  Even with online marketing in real estate people still want the help of speaking to a professional that will help them with their goals.  Understanding their needs before you ever pick up the phone will lead to more appointments coming through your door. For many a real estate professional the... 

Information is great, being helpful is awesome, asking for what you want is priceless. I am always surprised when my brother and I review a real estate agent’s website, via our free website tune-up, and find an overwhelming source of quality content but very few places where they actually ask the consumer to work with them or provide them with additional information. Here is the thing. If you are providing the consumer, your next potential customer, with the information that they are looking... 

That’s right I said it, effective. There are plenty of ways to generate leads on the Internet and in the not so distant future we will be having another call with even more ways to generate leads from the Internet. We hope that you are already generating leads from your website, blog, or craigslist system, but if you aren’t or you want even more than we have a call for you today. In this call we are going to be discussing what you can do right now for more leads. We are even going to... 

I believe someone once said The definition of insanity is doing the exact same thing that you have been doing and expecting a different result. How does this affect you? If your year isn’t turning out like you wanted you have two choices. You can sit and whine about “how bad the market is” or you can start taking some action and some responsibility that things aren’t like they used to and more work is needed to generate the same or less business than before. So what can you...