Posts Tagged ‘buyer scripts’

“I’m just looking”…really?

“I’m just looking”…really?

As you start generating leads online, you will find that people will be requesting information on a variety of topics.  Some of the things they may request information on are: A particular neighborhood An condo complex An individual listing Information about loan programs The best agents working leads from their real estate websites and blogs will follow up on these requests.  Some people will provide phone numbers while others a simple e-mail address.  All are worth following up on as you never... 

The Right Questions = the Right Business

The Right Questions = the Right Business

Much of the training involved with real estate revolves around self promotion.  These trainings cover the fact that you must let people know that “you are the expert” and that “you can help them buy or sell”.  In fact, these same trainers even cover the “presentation” that you should do at listing or buying appointments. Presentation? Come on!  Now, think of the last pleasant experience that you had when making a major purchase.  Maybe it was a car, new flooring... 

It’s all in the reflexes

It’s all in the reflexes

John Carpenter’s movie, Big Trouble in Little China, is truly a cult classic from 1986.  The character Jack Burton (played by Kurt Russel) often has witty responses throughout the entire film.  In the scene you see here, he is able to thwart an attack and eliminate the main bad guy.  With his quick reactions, he responds, “it’s all in the reflexes”.  Now Jack didn’t always make the right moves.  Often his “reflexes” didn’t get him the desired... 

Being in the Google Top 10 Means Nothing

Being in the Google Top 10 Means Nothing

That’s right, for all that work you put in optimizing your pages over the most competitive keywords, it means absolutely nothing.  It doesn’t matter if you are #1 and there are 3,000,000 more people behind you in the SERPs, it just doesn’t mean anything at all.  In fact it may give you bragging rights around town and may even feel good to say, but what is it actually doing for you? Before Matt Cutts and the other powers to be at Google stop reading (at least that is my wishful... 

Buyer Scripts…Listen for Clues

Buyer Scripts…Listen for Clues

The great mythical detective Sherlock Holmes was extremely astute.  He would find clues and notice elements in a room that others would simply miss.  His logical powers of deduction allowed him to solve the mysteries that would baffle the police.  His stories of heroics and deduction, as told by his friend Dr. Watson, demonstrate one who is extremely confident with his skills and one that always accomplishes the goal of finding the bad guy. While our phone calls to prospective buyers might not... 

3 Questions to AVOID if you want an appointment

3 Questions to AVOID if you want an appointment

  I want everyone to get as many appointments as possible from the leads they get from their blogs and real estate websites.  I have found though that there are some common questions that agents think are helpful that actually make it MORE difficult to get that next buyer in your door.  Once you start with the right mindset and then avoid certain topics you will find that getting appointments is extremely fun. I am a firm believer that everyone who makes a request on a website actually wants... 

So is it really all about the leads?

So is it really all about the leads?

I have done a good number of posts regarding generating leads from your website as well as I have read posts about howto make sure your BLOG or your website is generating leads.  The last time I checked though, I don’t see any realtors making money for generating leads!  For a true real estate professional their money is made in the act of helping a family or an individual in the process of purchasing or selling real estate.  Great, now I said it, so let’s talk about a really important topic:...