FeedBurner is a free product, now owned by Google, that allows you to achieve greater exposure for your BLOG. The tool has some extensive tools to analyze your BLOG data, but here I thought we would focus on the aspects of FeedBurner that allow you to promote your BLOG. These can be accessed from the “Publicize” tab. Headline Animator - This allows you to create a banner ad that rotates the latest headlines that are on your BLOG. This is wonderful to put on your websites so you can get... 

OK so you can’t possible think of something to put on your real estate blog. How about statistics? There isn’t a home owner or home buyer out there who doesn’t want to know what the real estate market is doing yet statistics is one of the hardest things to find on the Internet. I know that some MLS systems even have built in reports and if you are allowed to use graphs or charts from them even better. Even if you can’t use their charts you can quickly create your own using... 

As you are developing content for both your BLOG and your real estate website, think about what visitors are looking for in relationship to the time frame that they may be looking. A wonderful post on the Real Estate Tomato brought up how you can take a look at the relationship of terms someone is searching for to the time frame that they are willing to purchase in. Here are some highlights derived from their post that were arrived at by Cydee Haydon: Blogging about a large area like a city (Tampa... 

As you are continuing to practice your SEO skills through development of content and use of tools like WordTracker to find the most often searched words, sometimes we lose track of which words are the ones generating traffic and which ones are actually leading to conversions. The high volume search phrases “myarea real estate” are usually the most competitive and many strive to show up on the first page of Google so you can get those customers, but are they converting for you? It very... 

As real estate agents and other professionals working on real estate internet marketing have been coming online, a major focus has been on keywords and concentrating on those most popular keywords that people are typing. What about the keywords and phrases that don’t show up in many of the word research tools? The theory of “Long Tail” search is the following. It states that “the sum of the searches on all the low volume terms = the sum of the traffic on all the high volume...