Writing on a niche will give you the biggest audience
Have you ever thought that being an expert in a small thing would give you a large audience? Many real estate professionals would prefer to be “experts” in many different things so that they never miss out on another deal. You know the agent or lender I am talking about. The one who answers the question of “What do you do?” with: “I do residential, commercial, development, appraisals, raw land, agricultural, etc” You soon realize they just will literally do anything...















