Fear is what prevents us from achieving our highest levels of success.   Fear may be stopping you from taking the first steps into marketing online.  In this call we cover the 2 most common fears that we have heard after teaching and coaching 100’s of real estate professionals across the country.  Fear of Not Understanding - Listen as we give you the methods to overcome this fear of learning a “technical” subject and you will see that if you can use Microsoft Word you can succeed! Fear... 

Every 3 months or 5,000 miles without fail I take my truck to get its oil changed and to make sure that everything is running smoothly. In fact I just can’t help myself I will rearrange everything to make sure that I take my truck in to get its regular service. My brother is no different with his car. I think that maybe its because our dad was so crystal clear on the fact that we had to make sure to take care of our vehicles so that they could take care of us on the road. Dad taught us to make... 

 Kicking off our new look is an interview with top blogger Jim Cronin. If this is your first chance to hear about Jim Cronin and the Real Estate Tomato, then you are in for a treat!  The Real Estate Tomato is a blog dedicated to providing real estate professionals with top notch blog advice.  On the Tomato, you will find posts written by Jim and real estate professionals from around the country so you can get the help you need.  In addition to providing extensive advice, the Tomato provides a... 

Have you ever got stuck wondering what you should do on your website to make sure it generates leads for you? Have you stared at your real estate blog and just wondered what you could add to it so that it generates you as many real estate leads as you can handle? I find that this is what happens to most real estate professionals. In fact most real estate agents, lenders, and service providers fail to see that the most important part of their website and their blog is something that they can completely... 

Why do more people vote for the winner of American Idol than who is going to be the next president of the United States? Well some might say that if you could vote from your phone for the president of the United States than more people would vote. I would say more people vote for two reasons: They make it easy to vote They make you feel like your vote really matters Now I am not trying to discourage anyone from voting for the president by any means nor am I saying that voting for the president... 

 Have you ever made the decision to join a gym with just a bit of hesitation?  I mean, you know it is the right thing to do, but you still are just a little reluctant to get in there and get to working out.  After all, the mere thought of exercise has the word “work” in “working out”, so it must be painful, right? In fact, the overwhelming anxiety of joining the gym and then doing something like working out stops many from ever attempting the task! This is not much different... 

We want you to be a well balanced farmer. In fact like any good farmer you want to have two really solid crops that produce for you. For everyone’s reference the trees in the picture are almond trees and if farmed correctly can produce great crops for 25 years before they have to be replanted. This is the kind of farm that you want to have for your sellers. You want to grow them with care and make sure they keep producing for you for your entire career. In our case we are talking about having... 

I have always found it amazing that many real estate professionals say “I want to have a great website, but I just don’t know what to write.”  Really? I ask that same person about their area though and they just can’t shut up.  They tell me everything from the best streets to live on, the types of homes, and what sq footages are most common but their website says nothing about it!  I always say, just write what you just told me and you will have a great website.  It really can be that... 

Once you have your buyer farm growing daily, weekly, and monthly the important part is to make sure that you are the one that harvest this crop. This is where the difference happens between those that are successful farmers of buyers and those that aren’t. I mean after you get traffic to your website and start getting buying leads to convert it can become overwhelming. In fact it can happen where you just focus on adding new buying leads to your pipeline every single day. The only way you will... 

Real Estate website content is one of the easiest ways to succeed in the search engines and with your customers.  If that is true though, why do so many professionals just miss the boat entirely and put up nothing about their area or expertise?  We have found through consulting thousands of people across the country that there are some common misperceptions that keep people from starting and succeeding.  We felt so strongly about getting more people the information we held a live call on the subject,...