Have you ever thought to yourself the following: “If I just knew what to say then making calls or speaking to buyers would be easy.” The truth is we have all thought that. Knowing what to say can sometimes be the hardest part of any conversation. If we only knew what to say then we could pick up the phone with ease and more importantly without worry. What should we say to today’s buyers? Today’s buyers are more sophisticated, more informed, and more cautious than any other... 

The great mythical detective Sherlock Holmes was extremely astute.  He would find clues and notice elements in a room that others would simply miss.  His logical powers of deduction allowed him to solve the mysteries that would baffle the police.  His stories of heroics and deduction, as told by his friend Dr. Watson, demonstrate one who is extremely confident with his skills and one that always accomplishes the goal of finding the bad guy. While our phone calls to prospective buyers might not... 

Have you ever wondered why some calls that you make or some conversations that you have go really well while others end in a dead end? You are using the wrong scripts when you have a bad call. Having the right scripts to use when you are speaking with buyers will make all the difference. The right scripts will allow you to make fewer calls, book more appointments, and close more business in less time.  Your Buyers Are Using Scripts Buyers have scripts that they use to protect themselves. They...